A: There is a minimum cost for us to ship any order, based on things like amount of human time to pick, pack, generate postage, and process the order through the system, as well as some cost for shipping materials, and the cost to store the product until fulfillment, too. We’ve got that minimum shipping per order set at $4.

We understand that for very small items, that’s a pretty high shipping cost. It makes sense to combine them with other things to spread that shipping cost over more items, and many customers do just that. On the other hand, it always surprises me how often customers go ahead and get very small orders — a single promo pack pack or just a few promo cards like that, so I guess those people don’t mind the shipping cost. It’s up to them.